Brand assets

Every mark, in vector.

The mark is a chapel tower, the building almost every NESCAC campus has. It has columns, a spire, and a round window with a star in it. We narrowed the spire and gave the base fins, so it also looks like a rocket on the launch pad — the campus these founders come from, pointed at something new. Each file includes the mark, the wordmark, and the typeface.

Lockups

Building, wordmark and descriptor in one file. One name, one mark. Take SVG for anything that will be resized or printed; PNG for slides, signatures and anywhere the logo just needs to appear.

Society · horizontal SVG PNG

Society · reversed SVG PNG

Society · stacked SVG PNG

Society · stacked, reversed SVG

The mark alone

Use the small cut below about forty pixels — the belfry slits and finial drop away and the window opens up, so it still reads at favicon size. The oculus stands alone for avatars, stamps and pins — see the section below for it paired with the name.

Mark SVG

Mark · reversed SVG

Small cut Ink White

Oculus Solid Green White

The oculus, paired with the wordmark

The rose window lifted out of the building and set beside the name — the quieter, more club-like read, and the one that survives being small. In ink, in collegiate green, and reversed.

Oculus · horizontal SVG

Oculus · green SVG

Oculus · reversed SVG

Oculus · wordmark only Ink Green

Oculus · stacked Ink Green

Oculus · stacked, reversed SVG

Usage